Sustainability

As a small business, I am very conscious of the impact that my products have on the environment. I continuously review my processes, suppliers and materials to ensure that my business and products are as sustainable as they can be.

The items I create are designed to be keepsakes rather than throwaway products. Embroidery is durable and long-lasting, and I deliberately choose materials for their quality and comfort so they can be worn, washed and loved for many years.

Every item is embroidered to order which means that I rarely hold excess stock. Making things only when they are ordered helps me to minimise waste and avoids overproduction.

Organic Cotton

My t-shirts, handkerchiefswedding dress patches and ready to frame pieces are all made from 100% GOTS Standard organic cotton and manufactured in India.

Production undergoes annual audits to comply with the Fair Wear Foundation (FWF) Code of Labour Practices. Also:

  • production is climate neutral, wind powered and fair trade
  • materials are produced with a low water footprint
  • nothing is shipped to me by air-freight
  • stock is packed in biodegradable bags and recycled boxes

Packaging

I try to keep packaging plastic free and 100% recyclable.

Orders are typically packed using:

  • recyclable kraft paper mail bags or cardboard boxes
  • FSC-certified tissue paper
  • paper packing tape

All packaging materials can be recycled through normal household recycling.

Reducing Waste

Running a made-to-order business naturally reduces waste, but I also try to reuse materials wherever possible.

For example:

  • embroidery thread offcuts are reused for tags or smaller projects 
  • damaged or imperfect items are repurposed rather than thrown away
  • packaging materials from suppliers are reused where practical